In an email to developers this week, Apple indicated that it will begin showing additional ads in App Store search results ...

Sponsored apps will no longer be limited to the top slot, with Apple adding more ad placements further down App Store search ...

Catching up on "Pluribus" or updating your apps might not have been possible, as an outage struck multiple Apple Services ...

Apple has announced its decision to implement additional advertisements within App Store search results, though the upcoming ...

Apple is testing a new design for App Store search ads on iPhone. Some users on iOS 26.3 are noticing that the blue background around sponsored results is no longer shown, blurring the line between ...

Apple will introduce more search ad placements on the App Store, reshaping how users discover apps and how developers promote ...

Apple hits back at the EC, accusing regulators of stalling App Store changes as MacPaw prepares to shutter its Setapp Mobile marketplace in the EU.

Having started with ads in the App Store back in 2016, a program which was dramatically ramped up in 2022, the company went ...