Are you in some form of role where you're prospecting or reaching out via cold emails, calls etc? I'd love to understand the strategies and why they're deployed. I'm a CTO, which seems to result in ...

Forbes contributors publish independent expert analyses and insights. Providing tools and resources to start, grow and manage your business. Most businesses are in near-constant pursuit of more leads ...

Your prospect opens their inbox and there it is: A message from a stranger (aka your cold email). She reads the subject line and decides in a split second whether to open it or move it to trash (or ...