Every marketer should understand these 30 commonly used data analytics terms so they can create meaningful sales and campaign ...

Consumer Edge, a provider of consumer alternative data intelligence, announced its acquisition of Earnest Analytics, a transaction and healthcare data platform. The deal brings together two ...

In a data-driven world, pauses in government economic reporting do more than inconvenient economists, they create dangerous blind spots for investors, policymakers, and business leaders. When ...

MX's Customer Analytics, a game changer in finance, offers a comprehensive toolkit for boosting engagement and personalization. MX allows financial providers to cut churn and uncover hidden growth ...

Overview: Practical projects show how data supports real decisions across industries and services.Analytics skills grow stronger through hands-on work with real ...

SAN FRANCISCO--(BUSINESS WIRE)--NetSpring today announced at Snowflake’s annual user conference, Snowflake Data Cloud Summit 2024, the launch of Product and Customer Journey Analytics which is Powered ...

Forget rearview metrics—chief data officers are using predictive analytics to steer goal-setting with real-time, forward-looking precision. Data and AI integration. Predictive analytics allows ...

Find the best predictive analytics tools to boost customer experience with clear top picks, pricing guidance, and an easy how-to choose checklist. Predictive analytics tools are revolutionizing ...

In today's rapidly evolving financial landscape, the ability to harness data for actionable insights is no longer a luxury but a necessity. Data analytics, the process of examining large data sets to ...