Your marketing plan states your overall objectives when it comes to target demographic, pricing and ultimately promotion. The promotional plan is part of the marketing plan. In fact, your marketing ...

Social media can offer advisors opportunities to connect with prospective clients while nurturing relationships with existing ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives. Putting this ...

Content without a plan is a waste of marketing budgets. To win customers with relevant content, you'll need a better approach. You have a great product, but it’s relatively unknown in your market. You ...

Marketers and business owners are spoiled for choice when it comes to the many social media platforms available for growing an online audience. But it doesn’t have to be. Fortunately, you don’t have ...

Opinions expressed by Entrepreneur contributors are their own. Nailing your content-promotion strategy can dramatically increase your leads, improve conversions and rapidly spike your brand awareness.

James Chen, CMT is an expert trader, investment adviser, and global market strategist. Eric's career includes extensive work in both public and corporate accounting with responsibilities such as ...