NEW YORK, Oct. 01, 2025 (GLOBE NEWSWIRE) -- Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced the general availability of its ...

Could curation tech help SSPs stand out from an increasingly commoditized crowd? PubMatic feels well positioned to win as curation mania takes over programmatic, CEO Rajeev Goel told AdExchanger.

NEW YORK--(BUSINESS WIRE)--Bombora, the leading provider of B2B data solutions for brands, agencies and publishers, today announced an integration with Audigent, a part of Experian and a leading data ...

AI is reshaping brand engagement, but its effectiveness relies on high-quality, curated data, a significant challenge for many. Brands must prioritize data readiness, integrate tailored AI models, and ...

Samba Media Intelligence powers Subjective’s Ethos engine by combining Samba’s viewership data with Subjective’s large language model (LLM)-based intelligence and AI-native infrastructure. The result ...