If you ask most direct-to-consumer brands what their core marketing channels are, the general consensus is that they focus heavily on Meta Ad platforms (Facebook & Instagram), Google Ads (includes ...

Survey results presented at the recent Gartner Marketing Symposium/Xpo showed that digital channels now account for 61% of total marketing spend, The annual Gartner 2025 CMO Spend Survey of 402 CMOs ...

The digital advertising ecosystem has reached a critical inflection point where reactive brand safety measures are no longer ...

AUSTIN, Texas, April 9, 2025 /PRNewswire/ -- Orange 142, a division of Direct Digital Holdings (NASDAQ: DRCT) and a leader in digital marketing solutions for destination marketing organizations, today ...

Overview AI helps marketers automate campaigns, analyze customer behavior, and deliver personalized content across multiple ...

Talk to a demand-side platform, marketing agency, or user acquisition manager about advertising trends, and you’re likely to hear about marketers clamoring for connected TV (CTV) inventory. But CTV ...

Marketers are addicted to Google and Facebook: They spend more than half of their advertising budgets on Google and Facebook, regardless of vertical, and they will continue to do so through 2023, an ...

Change, something which has arguably always been at the centre of the advertising industry, has been more dramatic in recent years. The impending death of the third-party cookie has meant that ...

The world of audio is changing, and the possibilities for advertisers in the space are growing. In this article, Kym Treasure, founder & CEO of Audacia Audio, delves into the significance of digital ...

Integrity Growth Partners Funds Full Round for the Company Solving Advertising's Scale Problem Through the First Operating System to Connect Major Digital Ad Channels, Data and Processes Into a Single ...

In today’s competitive marketplace, establishing a prominent local presence is essential for the success of businesses in Montana. Partnering with NonStop Local Montana provides a unique opportunity ...