Generic terms—those words that actually name a product or service—are ineligible for trademark protection under current United States trademark law. The United States Patent and Trademark Office ...
Editor’s note: This post was originally published on March 16, 2020. U.S. Patent and Trademark Office v. Booking.com raises the question whether a business can create a registrable trademark by ...
The Supreme Court ruled that some generic words paired with “.com” can become federally protected trademarks. On Tuesday, the court ruled by an 8-1 vote in favor of Booking.com, a website founded in ...
Many online businesses are known and referred to by a web address comprising a top-level domain (TLD) like ".com" and a second-level domain (SLD), which is the portion of the address immediately ...
“One critical reason the Court put forward was consumers’ association of “Booking.com” with one source: Booking Holdings, Inc. Yet, under existing trademark law, no amount of consumer recognition can ...
Most people conducting an on-line search for electronics and computer products use generic terms rather than trade marked retailer or branded products terms, according to comScore Networks study ...
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