SAN FRANCISCO, CA & MUMBAI, Jan 7, 2025 - (JCN Newswire) - - CleverTap, the all-in-one customer engagement platform, has published a report on the top five trends that will shape the marketing and ...

NEW YORK--(BUSINESS WIRE)--Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today released its fifth annual Global Customer Engagement ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. According to McKinsey, generative AI (GenAI) can deliver up to a 45% productivity ...

In today’s hyper-connected world, your phone’s maps app predicts when it is time to head to "work,” health trackers buzz to remind you to stretch your legs, and voice-activated devices nudge you to ...

Google's release of Customer Engagement Suite with Google — a Contact Center as a Service (CCaaS) product — with advanced artificial intelligence signals a strategic step to strengthen the company's ...

According to Sanuker, 68% of users surveyed called WhatsApp the easiest method of contacting a business, underscoring its popularity among customers Personalisation is key to effective customer ...

Zumiez Inc. ZUMZ is focused on expanding its brand portfolio and private label offerings to boost customer engagement and profitability. Introducing brands has increased sales and kept the company ...

With inflation remaining top of mind for consumers and competition from private labels intensifying, maintaining customer loyalty has become a growing challenge for brands. One powerful tool to boost ...

Customer engagement platforms (CEPs) and customer data platforms (CDPs) are sometimes confused. The confusion arises from the overlapping nature of their objectives, wherein data plays a critical role ...