The concept of sales "theory" or marketing "theory" is problematic. This is because these are really subsets of a broader microeconomic approach to the manipulation or creation of demand. The concept ...

Thomas Peters and Robert Waterman's theory observations developed foundational points for successful organizations.

A popular saying holds that "the difference between theory and practice is that in theory there is no difference." This witticism is especially relevant to management theory because many managers ...

This guide to Peter Drucker's management theory explains its basic concept and how to apply it to your small business. Peter Drucker was an influential Austrian-American author, mentor and consultant ...

Increasing productivity in the workplace has long been a focus for business owners and theorists alike. Prominent studies dating back a century focused on increasing human productivity in the ...

This course is compulsory on the MSc in Human Resources and Organisations (Human Resource Management/CIPD) and MSc in Human Resources and Organisations (Organisational Behaviour). This course is not ...