Hoping to build momentum ahead of the worldwide release of “A Minecraft Movie,” McDonald’s is partnering with the wildly popular video game with its own special meals starting on Tuesday, April 1.

"A Minecraft Movie" has caused quite a stir, and not just in theaters. The highly anticipated movie based on a video game starring Jack Black and Jason Momoa has taken over news headlines, social ...

Limited-edition meals, toys and in-game codes are available this April. McDonald's is teaming up with the popular video game Minecraft for its latest collaboration, in celebration of "A Minecraft ...

The McDonald’s Minecraft Meal brings collectible toys, spicy sauce, and digital rewards to a new kind of Happy Meal—one that speaks directly to adult fans of fast food rituals and Minecraft nostalgia.

McDonald’s will mark the release of “A Minecraft Movie” with two limited-time meals. One meal will be aimed at children and the other is presumably for adults, but both come with collectible toys, ...

The Minecraft Meal is more than a McDonald’s collab—it’s a case study in how fast food toys, nostalgia, and fandom collide in a billion-dollar economy. The toys used to be an afterthought—plastic ...

McDonald's has been crushing loaf and scouring "The Nether" to bring customers a meal fitting of "Minecraft" fans. "A Minecraft Movie" is set to premiere about a week from now, and to herald its ...

The children yearn for the mines. That was proven early in April when A Minecraft Movie shattered box-office expectations, scooping up a whopping $157 million at the box office. This was already ...