Ford Motor Co.'s "Model T moment" this summer represents what could be a revolutionary step for a traditional automaker, industry experts said, but it still amounts to playing catch-up with Tesla Inc.

Ford Motor Company is on the brink of a transformative era, reminiscent of the impact the Model T had on the automotive industry. The company is embarking on a bold strategy to democratize electric ...

Ford Motor Co. CEO Jim Farley announces a new electric vehicle platform and assembly system at the Louisville Assembly Plant on August 11. Less than two weeks after announcing its electric vehicle ...

Ford announced a new EV manufacturing process and platform aimed at producing more affordable electric vehicles. Ford's new "assembly tree" process is expected to increase efficiency and reduce costs, ...

Ford CEO Jim Farley announced a new EV strategy, calling it a "Model-T moment" for the company. Ford will reveal its new EV platform on Aug. 11th in Kentucky. The new strategy focuses on competing ...

Ford’s CEO calls its new EV a “Model T moment,” a claim that suggests a revolution in affordability. We analyze if a low-cost, LFP-powered car can truly live up to the legacy of the car that put the ...

Ford plans to invest billions in new electric vehicle production, calling it the company’s “next Model T moment.” Ford said Monday it will invest $5 billion into a new assembly line and battery ...