Corporate mission, vision and values statements are critical components that successful businesses use to support the company culture, align operational efforts and appeal to existing and potential ...

Let’s call it what it is: organizational theater. Enormous time and energy go into crafting the perfect string of aspirational words, but rarely are those words embedded into actual behaviors, ...

Author, speaker and faith-driven leader at BrigFoot, LLC. For any business to thrive, it is important to have a strong set of corporate values, a strong mission and an inspiring vision. In fact, it's ...

Mission and vision statements can be great means to give an organization focus, coherence, and direction. But often they don’t. And if not, the time and money spent on formulating them may become a ...

Understanding these key components will assist you in articulating your organisation’s big picture purpose, activities and end goals. Vision is the highest-level purpose of the organisation. It ...

Our mission defines our core purpose and objectives. To cultivate a collaborative and innovative ecosystem centered on impactful business knowledge, immersive learning, and values-based leadership.

Companies keep refreshing their official statements—but the real question is why they don’t actually use them. Every few years, like clockwork, organizations gather the leadership team, hire a ...

At Case Western Reserve University, our mission, vision and values are more than just words. They drive who we are and who we want to be. They advance what we study and how. They shape our community, ...