Choice Privileges underwent a complete overhaul for 2026. The hotel group says the new program is designed so members can earn rewards, reach elite status more quickly, and access benefits designed to ...

Here are 5 boutique hotel loyalty programs worth considering for earning points and rewards at smaller, more independent hotels and resorts.

Hilton is undergoing its biggest loyalty overhaul in years, placing the company deeper into a race to keep travelers in the fold. Hilton is making it easier to earn elite status while creating a new ...

Photo Credit: The lobby of a modern hotel in Shanghai under the Orange brand of hotel group H World. H World Major chains tout hundreds of millions of members, but a new Skift metric reveals wild ...

The battle for loyalty is heating up, as major chains roll out new partnerships and membership perks. Meanwhile, smaller ...

Evolution of the award-winning Hilton Honors loyalty program makes earning status even more achievable and more rewarding. New Diamond Reserve tier represents exclusive level of recognition and ...

Choice Hotels International plans to add in 2026 a new top tier to its Choice Privileges loyalty program and will lower the amount of annual room nights required to attain other tiers, the company ...

Oasis Hotels & Resorts’ comprehensive ORewards loyalty program offers travel advisors a compelling selling point for repeat bookings. The three-tier membership structure—Silver, Gold and ...

Forbes contributors publish independent expert analyses and insights. Ramsey Qubein covers the latest airline, hotel and cruise travel news. Airlines and hotels are constantly making updates to their ...