The triple bottom line is a business approach that considers people, planet, and profit when making business and investment decisions, not profit alone. An early framework for sustainable investors, ...

This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. As a creative organization, ...

Triple bottom line measures success via people, profit, and planet. John Elkington coined the term in the mid-1990s. Examples ...