Salesforce introduced its AI layer, dubbed Einstein, in 2016. More recently, at the Salesforce World Tour event in NYC in May, all the company talked about was generative AI and Data Cloud, its ...

The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Salesforce is moving the needle on AI. The Marc Benioff-led CRM leader ...

Salesforce Inc. co-founder and Chief Executive Marc Benioff is articulating a bold vision for the next era of enterprise software. In an exclusive interview with theCUBE on April 25, Benioff outlined ...

Enterprises want more value from their data, but research from Salesforce shows how silos, gaps in strategy and low data trust continue to limit how far AI can scale.

New Einstein 1 Data Cloud is now natively integrated with the Einstein 1 Platform, so customers can connect any data to create a unified profile of their customer, and infuse AI, automation, and ...

Strategic acquisition announced. Salesforce will acquire Informatica for $8 billion in equity value. AI data platform integration. Informatica's data management will be embedded into Salesforce's ...