Disney has assembled the Star Destroyer of marketing executives following the elevation of Asad Ayaz to the post of chief ...

Add Yahoo as a preferred source to see more of our stories on Google. Orlando attorney John Morgan says he took on the Mouse and won. Morgan’s law firm is running an ad incorporating an adaptation of ...

The Oscars haven’t sold out yet, but Disney is moving closer to that milestone. “We are definitely pacing ahead of where we were last year,” says Rita Ferro, president of global advertising sales for ...

The Super Bowl is fast approaching (8 February), and that means that in our world, we're starting to think about Super Bowl adverts. To whet our appetites before the next Big Game, we're taking a look ...

ESPN and Disney will start hyping their coverage of the 2027 Super Bowl more than a year in an advance with a 24-hour event ...

Orlando attorney John Morgan says he took on the Mouse and won. Morgan’s law firm is running an ad incorporating an adaptation of the nearly century-old “Steamboat Willie” Disney cartoon, but it ...

Disney is offering a number of promotions to help visitors save on a hotel stay, park tickets and dining in 2026. It feels like we’re always hearing about prices going up, so the last thing I should ...

If there’s one thing Disney knows how to do well, it’s brand building. Now, it’s developing new tools to help its advertisers do the same. The House of Mouse announced two new brand-focused updates to ...

Disney has sold out ad inventory for Sunday's 97th Oscars telecast on ABC, Hulu and Disney+. The current rate for a 30-second ...

If there’s one thing Disney knows how to do well, it’s brand-building. Now, the massive media conglomerate is developing new tools specifically designed to help its advertising clients do the same. On ...

LOS ANGELES(AP) — Disney will let down Rapunzel's lengthy hair once again. Walt Disney Pictures said Wednesday its live-action adaptation of “Tangled” will star Teagan Croft and Milo Manheim in the ...